This brand is a chain boutique house with “scenario based DIY experience” as its core. It breaks the limitations of traditional single category and creates diversified themed stores around “life scenarios”, covering delicious fast food themes, warm bedroom themes, convenient convenience store themes, parent-child handmade themes, holiday customization themes, etc. It provides DIY services of “independent creation, personalized customization,and fun interaction” for different groups and scenarios. The brand is aimed at customers of all ages, whether they are office workers who pursue convenience and deliciousness, home enthusiasts who create exclusive spaces,families who enjoy parent-child time, or young people who are looking for creative gifts, they can find suitable DIYexperiences here, committed to becoming a “DIY creative service provider covering all life scenarios”.